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In-House Feel, Outsourced Smarts: What It Really Means to Have a Marketing Partner Like 81A

Updated: Apr 23

We may not work at your desk, but we show up like we do.
We may not work at your desk, but we show up like we do.

In today’s fast-paced business environment, small and mid-size companies often grapple with the decision of building an in-house marketing team versus outsourcing to an agency. At 81A, we’ve crafted a hybrid approach that offers the best of both worlds: the dedication and integration of an in-house team combined with the expertise and flexibility of an external agency.


The Traditional Dilemma


Hiring an in-house team ensures alignment with company culture and immediate availability. However, it comes with challenges like higher overhead costs, narrow skill sets, and potential burnout. On the other hand, traditional agencies bring diverse expertise, but may lack the intimate understanding of your brand and the agility to respond swiftly (and come with a high cost).


81A’s Hybrid Solution


Our model is designed to bridge this gap. We embed ourselves into your operations, understanding your brand ethos, target audience, and business goals. This integration allows us to:


Deliver Rapid Turnarounds: Our team is structured to respond quickly, ensuring your marketing campaigns are timely and relevant.

Maintain Consistent Communication: We prioritize open channels, keeping you informed and involved at every step.

Offer Diverse Expertise: From healthcare to retail, our team’s varied backgrounds ensure comprehensive strategies tailored to your industry.


Benefits of Our Approach


Cost Efficiency: Access a full spectrum of marketing services without the overhead of multiple full-time hires.

Scalability: As your business grows, our services adapt to meet evolving needs.

Fresh Perspectives: Our external viewpoint brings innovative ideas and strategies to the table.


Choosing 81A means partnering with a team that feels internal but operates with the breadth and depth of an external agency. We’re committed to driving your brand forward with agility, expertise, and a deep understanding of your unique challenges.


Ready to experience the 81A difference? Contact us today to discuss how we can integrate seamlessly into your marketing efforts.

 
 
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